The Birth of PetRock Capital

PetRock Capital
2 min readFeb 23, 2021

Cryptocurrencies are back in the limelight, this time with the introduction of institutional demand into space. While Majors successively rally past all-time highs, the cryptocurrency space continues to command market alpha as revolutionary solutions continue to be introduced. As the market capitalisation of the cryptocurrency space grows exponentially over 1.7T USD (as of Feb 2021), its runway still far and beyond as it is still vastly undervalued compared to other asset classes.

Despite the case for blockchain and cryptocurrencies becoming ever stronger, there exists a group of critics who amplify the weaknesses of such technology in a logically fallacious manner and sometimes even impetuously calling cryptocurrencies as useless as pet rocks.

This is where we took a tongue in cheek approach — by naming our company PetRock Capital in direct response to these blatantly misconstrued statements, our goal would be to prove that these “pet rocks” and its underlying technologies would serve to be the cornerstone of the future economy hereafter.

“If we are known to create value everywhere we go, it doesn’t matter what connotation our name carries. Our partners will know us for our strategic value-add and who knows, we might singlehandedly uplift the connotation of pet rocks,” commented Ronald Koo, CEO of PetRock Capital.

PetRock Capital is a cryptoasset fund that invests in breakthrough blockchain technologies, ranging from ground-breaking DeFi to degenerate yet viable ideas. We adopt an active investment approach by partnering with founders and teams to achieve necessary network effects for scale. Our partners leverage our thought leadership and guidance on critical aspects such as token economics, governance scaling and community building. We firmly believe in investing beyond project financing — watch us as we ride with our partners to the moon.

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